Print & Digital Marketing
Digital Advertising Management (Facebook, Instagram, LinkedIN, Google Ads, Indeed, ANEQ)
Public Transportation Ad Design
Community & Content Management
Kativik Ilisarniliriniq is on a mission to provide the people of Nunavik with educational services that will guide and enable all learners to develop the qualities, skills and abilities that are necessary to achieve their well-being and self-actualization. To achieve this goal, Kativik needs to find the most qualified and inspired group of teachers to teach up north. We were hired to strategize and lead a campaign that would inspire the right people to apply for a job in the north. To do so, we launched a print and digital marketing campaign that spoke to the life changing opportunities Canadian teachers could experience working with Kativik Our ads were printed and featured in Toronto's TTC and Montreal Metro's. Ads we're also developed for Google, Facebook, Instagram, Indeed, LinkedIN and ANEQ. Overall, the campaign the campaign was extremely successful, generating 650 applications and over 90 interviews
We ran this poster in both French and English all across the transit systems of both Toronto and Montreal.